Frequently Asked Questions

Education


SCORICH is offering Professional Certification Courses in Digital Marketing in collaboration with Digital Marketing Institute, Ireland. Same courses are being taught in over 130+ countries with certifications having global acceptance. Some key features are:


  • International courses offered at highly affordable pricing for residents of INDIA
  • Get 1-year DMI Membership FREE with any course
  • Flexible study options (100% Online or Classroom)
  • All trainers are certified from Digital Marketing Institute, Ireland
  • Low student-faculty ratio for better one-on-one interaction with mentor
  • Option to join the Paid Work Experience program and get experience certificate
  • Industry-Validated Syllabus
  • Internationally Recognized Accreditation
  • Gain Up-To-Date Industry Knowledge

Upon successful completion, you will become a Certified Digital Marketing Professional.

Digital Marketing Certification courses are most suited to:

  • Recent Graduates
  • Career Changers
  • Small Business Owners
  • Entrepreneurs
  • Traditional Marketers & Marketing Executives
  • Marketing Managers & Senior Management - IT Managers
  • Anyone in Marketing or Business
  • Any Professional needing a digital marketing strategy for their organization

Digital Marketing Institute, Ireland has built a Certification Framework which helps real skills get recognized and rewarded. Blue-chip global brands, innovators, training companies and even universities in over 90 countries recognize and this Certification Framework.
Your DMI Certification tells the world what you know and what you can do. It is readily recognized by companies everywhere in the world, which gives you an edge in job placements.
Upon successful completion, you will become a Certified Digital Marketing Professional.

The digital marketing certification (DMI Pro) is approximately 30-hours of digital marketing course content. DMI Pro - Certified Digital Professional Course is delivered online. You can access your digital marketing course content wherever and whenever you want.
The classroom DMI Pro course is 45 hours of lectures and practical work. You also get access to the online course content.
The Specialist courses are also 30 hours online course content (except Specialist in Digital and Social Selling which is of 5 hours)

We are authorized by DMI to offer the courses only to residents in India at discounted price. If you are outside India, then you have to buy the course form any local DMI partner or directly from the website of Digital Marketing Institute.
The international price for the online course is $1,955 which we are offering in India for around $780 (including all govt. taxes - a whopping 60% discount and with additional discounts based on ongoing promotions).

Yes, you can pay the fee in installments through EMI offered via major bank credit cards. Currently EMI option of 3, 6, 9 or 12 months easy payment plan is offered on credit cards from following banks:
Axis, HSBC, ICICI, IndusInd, Kotak, RBL, StandardChartered and YesBank

This Digital Marketing Certification is assessed by one 3 hour exam which are administered by our computer-based testing partner, Pearson Vue, via its global network of test centers. You can take The Test anywhere in the world.
The exam is split into three sections; candidates need to achieve a minimum of 60% to pass the exam. Your examination fee is included in the price but subsequent re-sits due to failed attempts will incur a fee of approximately Euro 60 (in Indian currency equivalent) payable directly to Pearson Vue when you book your repeat attempt.

You will have access to the online course for 24 weeks from the date of start of the course. The certification exam also needs to be passed within this period.

Not necessarily. The only prerequisite is that you have an interest in digital marketing and want to progress your career.
This is not a programing course, and you will not have to learn any coding. The DMI Pro (Certified Digital Marketing Professional) course focuses on the commercial aspect of online marketing. It is a practical course designed to help you improve your business's online lead generation and customer engagement.

By earning the DMI Pro certification, you will:

  • Understand the key concepts of digital, how it has changed customer behavior and the implications for your role and the wider business
  • Achieve business goals by understanding how to devise, implement and measure digital campaigns that engage and convert
  • Understand the importance of digital channels and strategies and know how to use SEO online and offline, paid search, content, advertising and email to drive customer engagement

(Refer to the course specific brochure for more details)

We have a clever new online Learning Platform where the experience is smooth, seamless and all about making you learn. It works on desktop, mobile or tablet.
You will have 24-hour access to video lectures, slide presentations, practical exercises, interactive quizzes and a supportive student network. No fear of missing any class.
The course is broken into bite-sized lessons (10-20 minutes each)

Yes! On the successful completion of the course and on passing the assessment exam, you earn a course completion certificate from Digital Marketing Institute, Ireland.
If you have opted for additional Paid Work Experience program, then a work experience certificate is provided by Scorich Services

You become a DMI Member (1st year free with any course) the minute you sign up for any course, which gives you access to a host of premium and latest content to help you stay relevant in the world of digital marketing. You get connected to 55,000+ other DMI members across the globe.
You get access to content like leading-edge thought, articles, research, webinars, exclusive interviews, e-books, practical toolkits and much more. You also have access to short courses called DMI Sprints all there to keep you relevant and to keep you ahead in your digital marketing career.

Currently our classes are held at our Gurgaon Training Center in Sector 53, which is conveniently located right next to the Sector 54 Rapid Metro station.
We can also conduct onsite corporate training classes at your office premises

Yes, we are offering special weekdays and weekend batches for working professionals for their convenience.

Upon successful completion of DMI Pro, you will become a Certified Digital Marketing Professional. This course will make you job ready for a bright Digital Marketing Industry. The DMI Certification will give you an edge in job placements as compared to other candidates.
Further students can join our Paid Work Experience program to gain working experience after their certification and earn an experience certificate which makes them completely job ready. You will be working on live digital marketing projects being executed by Scorich Services.
We also provide placement assistance after you have earned your certification.

Digital Marketing in India is a $1.9 Billion industry and expected to grow at 27.4% annually.
The demand for suitably Qualified Professionals hugely outweighs supply.
Digital Marketing career today offers good opportunities in multiple job roles types with lucrative salaries and a faster career growth. This career path will take you to the Head of Marketing position in any large organization.

Digital Marketing strategies not only help in robust customer experience, but also track, analyze and record user behavior in order to achieve maximum ROI, which is the main objective of any startup.

Yes, if you need any assistance, we will be more than happy to help you.
DMI Membership will continue your learning journey even after the completion of the course.

Services


A digital marketing agency provides services that help you establish a strong presence online, run online marketing campaigns, understand your audience’s behaviour and interact with customers with digital and social media platforms.The services may also include analysis of the website, user reports and plethora of data on consumer trends, preferences, and behaviour.

In this era, avoiding digital marketing can be futile for the business. Every sector is observing a shift to digital trends and it’s about time the businesses adhere to the industry standards. Digital marketing can give organisations the edge over competitors while being upto date.

Search Engine Optimisation is the process that affects the visibility and ranking on your website on a search engine without paid promotions on such search engine. SEO can be done for text search, image search, location search etc.

Yes, you can opt for a free trial.

After understanding your business thoroughly, we will deploy plans and strategies that may include social media marketing or video production or SEO services, depending on your business.

We at Scorich believe, Videos are the future, we help businesses engage customers with attractive and delighting videos to build brand recognition and drive traffic to websites.

We cater to all sectors of businesses including healthcare, retail, finance, professional services etc. We analyse each and every business in depth and present our offering accordingly.

After the commencement of services, we will share reports periodically (depending on the service package chosen) with you to track the progress and development . Our goal is to grow as you grow.

There are a number of ways to check that, which includes analytical tools like Google Analytics, website traffic data, social media expansion (increase in followers, likes or clicks).

We can be the outsourced marketing department you always wanted. We will provide you support and research on the marketing front.